You've got your
blog set up and you've started posting pithy, useful information that your
niche market would benefit from and enjoy. Days go by, you keep publishing, but
no one comments and your traffic stats are barely registering. What do you do?
Like any website
you own, you must do some blog promotion to start driving traffic to your site.
Here are 16 steps, in no particular order of importance, that you can start
doing now to get traffic moving to your blog.
1. Set up an email
subscription form on your blog and invite everyone in your network to
subscribe: family, friends, colleagues, clients, associates.
2. Set up a feed
on MyYahoo.com so your site gets regularly spidered by the Yahoo search engine.
3. Read and
comment on other blogs that are in your target niche. Don't write things like
"nice blog" or "great post." Write intelligent, useful
comments with a link to your blog.
4. Use
Ping-0-matic to ping blog directories. Do this every time you publish.
5. Submit your
blog to traditional search engines.
6. Submit your
blog to blog directories.
Tip: Create a form
to track your submissions; this can take several hours when you first start so
schedule an hour a day for submitting or hire a VA to do it for you.
7. Add a link to
your blog in your email signature file.
8. Put a link to
your blog on every page of your website.
9. If you publish
a newsletter, make sure you have a link to your blog in every issue.
10. Include a link
to your blog as a standard part of all outgoing correspondence such as
autoresponder sequences, sales letters, reports, white papers, etc.
11. Print your
blog URL on your business cards, brochures and flyers.
12. Make sure you
have an RSS feed URL that people can subscribe to. The acronym RSS means Rich
Site Summary, or some may consider its meaning as Really Simple Syndication. It
is a document type that lists updates of websites or blogs available for
syndication. These RSS documents (also known as 'feeds') may be read using
aggregators (news readers). RSS feeds may show headlines only or both headlines
and summaries.
13. Post often to
keep attracting your subscribers to come back and refer you to others in their
networks; include links to other blogs, articles and websites in your posts
14. Use Trackback
links when you quote or refer to other blog posts. What is TrackBack?
Essentially what this does is send a message from one server to another server
letting it know you have posted a reference to their post. The beauty is that a
link to your blog is now included on their site.
15. Write articles
to post around the web in article directories. Include a link to your blog in
the author info box (See example in our signature below).
16. Make a
commitment to blog everyday. 10 minutes a day can help increase your traffic as
new content attracts search engine spiders. Put it on your calendar as a task
every day at the same time.
Tip: Use a hit
counter to track your visitor stats: how many unique visitors, how many page
views, average length of visit.
Source: http://ezinearticles.com
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